When Strategy Becomes the Engine

A $2M Turnaround Rooted in Clarity, Alignment, and Collective Discipline

Strategic alignment turns vision into action—and action into results.

In a recent strategic planning webinar I facilitated with Busie, I shared an example from my time as VP & GM of American Coach Lines of Orlando — Coach America’s Central Florida operation. During that time, we experienced a dramatic shift — not just in top-line revenue, but in the way …